Yayın:
Advertising Engagement: Conceptualization, Scale Development and Validation

Yükleniyor...
Thumbnail Image

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayımcı

Araştırma Projeleri

Organizasyon Birimleri

Dergi Sayısı

Özet

Açıklama

Anahtar kelimeler

Conceptualization, Scale (ratio), Discriminant validity, Psychology, Reliability (semiconductor), Construct (python library), Convergent validity, Customer engagement, Empirical research, Applied psychology, Advertising, Computer science, Psychometrics, Business, Developmental psychology, World Wide Web, Artificial intelligence, Geography, Mathematics

Alıntı

Koleksiyonlar

Endorsement

Review

Supplemented By

Referenced By