Yayın: A Hybrid Analysis of Consumer Preference for Domestic Products: Combining PLS-SEM and ANN Approaches
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Consumer ethnocentrism, Snowball sampling, Structural equation modeling, Context (archaeology), Marketing, Product (mathematics), Ethnocentrism, Cosmetics, Business, Quality (philosophy), Advertising, Willingness to pay, Consumer behaviour, Preference, Brand preference, Conjoint analysis, Economics, Psychology, Brand awareness, Mathematics, Social psychology, Microeconomics, Statistics