The Third-Person Perception of Sex Appeals in Hedonic and Utilitarian Product Ads - Nezahat Ekici; ERDOĞAN, BAYRAM ZAFER; B. Zafer Erdoğan; Michael D. Basil (My University, 2020)
Keywords: Perception; Psychology; Turkish; Social psychology; Product (mathematics); Third person; Sexual attraction; Phenomenon; Third party; Advertising; Sexual behavior; 5