Yayın: Türkiye’de Ad Engagement Kavramı: Akademi ve Uzman Perspektifinden Bir Değerlendirme
| dc.contributor.author | AKARSU, Haluk | |
| dc.contributor.author | Sever, Necip Serdar | |
| dc.contributor.orcid | 0000-0002-0838-8455 | |
| dc.date.accessioned | 2025-11-13T22:24:02Z | |
| dc.date.issued | 2019-02-08 | |
| dc.identifier.doi | https://doi.org/10.17680/erciyesiletisim.484861 | |
| dc.identifier.endpage | 224 | |
| dc.identifier.issn | 1308-3198 | |
| dc.identifier.issue | 1 | |
| dc.identifier.openalex | W2913499216 | |
| dc.identifier.startpage | 203 | |
| dc.identifier.uri | https://hdl.handle.net/11421/14051 | |
| dc.identifier.uri | https://doi.org/10.17680/erciyesiletisim.484861 | |
| dc.language.iso | tr | |
| dc.relation.ispartof | Erciyes İletişim Dergisi | |
| dc.rights | openAccess | |
| dc.subject | Humanities | |
| dc.subject | Art | |
| dc.subject | Advertising | |
| dc.subject | Political science | |
| dc.subject | Business | |
| dc.title | Türkiye’de Ad Engagement Kavramı: Akademi ve Uzman Perspektifinden Bir Değerlendirme | |
| dc.type | Article | |
| dspace.entity.type | Publication | |
| local.authorid.openalex | A5103177145 | |
| local.authorid.openalex | A5108353121 |
