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A Study on the Measuring of Consumersâ Perception towards the Mobile Marketing Campaigns in Air Transportation

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dc.contributor.authorATALIK, ÖZLEM
dc.contributor.authorSak, Fatma Selin
dc.contributor.authorSezgen, Eren
dc.contributor.orcid0000-0003-2889-6825
dc.contributor.orcid0000-0001-7105-7387
dc.contributor.orcid0000-0002-9300-6641
dc.date.accessioned2025-11-13T11:42:09Z
dc.date.issued2015-06-16
dc.identifier.doihttps://doi.org/10.6007/ijarbss/v5-i4/1545
dc.identifier.issn2222-6990
dc.identifier.issue4
dc.identifier.openalexW2296249870
dc.identifier.urihttps://hdl.handle.net/11421/7680
dc.identifier.urihttps://doi.org/10.6007/ijarbss/v5-i4/1545
dc.identifier.volume5
dc.language.isoen
dc.relation.ispartofInternational Journal of Academic Research in Business and Social Sciences
dc.rightsopenAccess
dc.subjectPerception
dc.subjectAdvertising
dc.subjectMarketing
dc.subjectBusiness
dc.subjectMobile marketing
dc.subjectPsychology
dc.subjectDigital marketing
dc.subject.sdg9
dc.titleA Study on the Measuring of Consumersâ Perception towards the Mobile Marketing Campaigns in Air Transportation
dc.typeArticle
dspace.entity.typePublication
local.authorid.openalexA5014397470
local.authorid.openalexA5032026629
local.authorid.openalexA5037024936

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