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Revealing the hidden: The effect of advertisement disclosure on heavy and light Instagram users’ influencer avoidance

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dc.contributor.authorYahya, Aysar
dc.contributor.authorÇINAR, NAİM
dc.contributor.orcid0009-0007-2341-7406
dc.contributor.orcid0000-0002-1824-4076
dc.date.accessioned2025-11-18T22:55:30Z
dc.date.issued2024-10-22
dc.identifier.doihttps://doi.org/10.1080/13527266.2024.2413919
dc.identifier.endpage29
dc.identifier.issn1352-7266
dc.identifier.openalexW4403647751
dc.identifier.startpage1
dc.identifier.urihttps://hdl.handle.net/11421/16898
dc.identifier.urihttps://doi.org/10.1080/13527266.2024.2413919
dc.language.isoen
dc.relation.ispartofJournal of Marketing Communications
dc.rightsrestrictedAccess
dc.subjectAdvertising
dc.subjectBusiness
dc.subjectPsychology
dc.subjectInternet privacy
dc.subjectComputer science
dc.subject.sdg10
dc.titleRevealing the hidden: The effect of advertisement disclosure on heavy and light Instagram users’ influencer avoidance
dc.typeArticle
dspace.entity.typePublication
local.authorid.openalexA5114361296
local.authorid.openalexA5038685005

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