Yayın:
Scale Development and Validation of Generation Y's Travel Purchasing Behavior (<scp>GenYpurch</scp>)

dc.contributor.authorGül Nur DEMİRAL
dc.contributor.authorSEZGİN, ERKAN
dc.contributor.authorErkan Sezgin
dc.contributor.orcid0000-0002-1473-7578
dc.contributor.orcid0000-0003-4330-0559
dc.date.accessioned2025-11-13T16:32:03Z
dc.date.issued2025-04-22
dc.identifier.doi10.1111/joca.70009
dc.identifier.issn0022-0078
dc.identifier.issue2
dc.identifier.openalexW4409669075
dc.identifier.scopus2-s2.0-105003717903
dc.identifier.urihttps://hdl.handle.net/11421/10150
dc.identifier.urihttps://doi.org/10.1111/joca.70009
dc.identifier.volume59
dc.identifier.wos001518427900003
dc.language.isoen
dc.relation.ispartofJournal of Consumer Affairs
dc.rightsopenAccess
dc.subjectPurchasing
dc.subjectScale (ratio)
dc.subjectAdvertising
dc.subjectTravel behavior
dc.subjectMarketing
dc.subjectBusiness
dc.subjectEconomics
dc.subjectMicroeconomics
dc.subjectGeography
dc.subjectCartography
dc.titleScale Development and Validation of Generation Y's Travel Purchasing Behavior (<scp>GenYpurch</scp>)
dc.typeArticle
dspace.entity.typePublication
local.authorid.openalexA5089688818

Dosyalar

Koleksiyonlar